E-commerce for a new fashion brand

About Northskull

Northskull approached us in early 2015 about taking their existing outdated, non-optimised site and redesigning and rebuilding it into a modern and truly premium experience.

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Our Vision

What We Delivered

We created a robust and elegant platform, capable of dealing with an expanding catalogue and the need for fast global fulfilment. Working closely with the brand we iterated through user testing to develop a frictionless consumer experience worthy of a premium brand.

We are working on further iterations to the Northskull platform based on A/B testing and insight gathered from analytics. The brand continues to expand into new territories and as such the user experience must adapt and change with the needs of these new audiences.

Northskull Design and Implementation
Homepage - Desktop
Northskull Homepage Design
Category Landing - Desktop
Northskull Category Landing Page
Menu opne
Product Page - Desktop
Product Page for Desktop
Zoomed in product
Lookbook - Desktop
Northskull Lookbook desktop
Checkout - Mobile
Nortshkull checkout on mobile
Journal - Mobile
Nortshkull checkout on mobile


  • Revenue increased by 68.27%
  • Transactions increased by 257.26%
  • Unique purchases increased by 170.48%