It’s not everyday you’re asked to redesign the online platform for a platinum selling band, so when we were approached by Riverman Management to rethink the online space for alt-rock legends Placebo we jumped at the chance.
The band lives on tour, they have legions of fans all around the world as well as a back catalogue of music spanning over twenty years. Nation were tasked with assembling the bands history, their music and their tours into a website that would serve as an archive for the band as well as promote everything they do going forward.
The music back catalogue was assembled with integrated streaming links, large rich images and an interesting and engaging way for the users to browse through the bands history.
The past and future tours section of the site was closely integrated with social channels, with each event having it’s own hashtag and Facebook integration allowing users to add content to show page in the build up to the event, as the performance is happening and post show.
Overall the relaunch of the site was heralded as a fantastic leap forward for the band, increasing fan interaction and social chatter as well as adding to the average dwell time and visitor numbers.
Categories:
- Music,
- Social,
- Tour